Victorian Plumbing’s multi-site operation is supported by a bespoke, scalable ecommerce platform, developed in-house by our technology team. This platform is used across all our sites and links inventory, warehouse and orders to manage every aspect of our operational activity. It is capable of hosting over 13,000 users per hour and processing an average of 76,000 orders per month.
Our data-driven business model helps improve the customer experience and influence product design and sourcing strategies. One of our most popular own brand ranges, Arezzo, is a successful example of such insights informing product design as we were able to use the evidence of a growing demand for black brassware and taps to shape the design of these new product lines.